In this interview, we speak with Sascha Dutta, Founder and Director of Marketing Energiser. During the session, Sascha shares how her years of experience and her business helps Food Entrepreneurs and businesses grow their brand through curating marketing and social media strategies. This is important information for any businesses in the Food and Drink industry looking to grow.
Sascha Dutta’s Story in her own words – Founder of Marketing Strategiser and the Foodpreneurs Social Media Academy:
I specialise in Marketing & Social Media Consulting, Coaching & Training for Food & Drink Entrepreneurs with a range of 1:1 and group packages & programmes. Prior to this I spent over 15 years in Brand Management & NPD working for a range of small to global blue chip companies mainly in the Food & Drink Industry including Pepsi Co, Coca-Cola, AB WorldFoods, Muller Dairy, Marston’s Brewery and Paragon Vintners.
I’ve always felt most at home working in this industry as I’ve been a food & drink enthusiast and keen cook since I was a child. I’m excited to still be working in this industry since I transitioned from the corporate world to becoming an entrepreneur. I’m currently the Lead Ambassador for FoodHack London, a community for Food Entrepreneurs, a regular speaker for industry events like the Food & Drink Forum and I’ve been honoured to be a guest lecturer for the School of Management, Swansea University for their final year students.
This interview was a part of our Amazing Food and Drink Summit 2021. If you would like to check out the rest of the interviews in the summit, check out our YouTube channel or have a look at more industry expert interviews on our website!