In a world where the focus on sustainability is stronger than ever, there’s a farming movement that’s gaining momentum: regenerative agriculture. It’s not just another buzzword in the eco-conscious community—it’s a revolutionary approach to farming that could reshape the future of our food systems and the planet. If you’ve never heard of regenerative agriculture or want to know why it’s such a big deal, this article will walk you through everything you need to know, from what it is to why it matters. So grab a cup of tea, settle in, and let’s dig in (pun intended!).
Table of Contents
What is Regenerative Agriculture?
Simply put, regenerative agriculture is a farming method that goes beyond sustainability. While traditional sustainable practices aim to maintain current resources, regenerative agriculture focuses on improving and revitalising the land, enhancing its health, and fostering biodiversity. It’s a holistic approach that works with nature rather than against it, aiming to restore ecosystems and reverse the damage that conventional farming has often caused.
At its core, regenerative agriculture seeks to rebuild soil health, increase water retention, enhance biodiversity, and capture carbon from the atmosphere. This way, it offers more than just food production; it regenerates the environment, making the land more resilient to climate change and helping combat global warming.
Principles of Regenerative Agriculture
The beauty of regenerative agriculture lies in its adaptability and variety of practices. While different farmers may approach it in their unique ways, some core principles serve as the foundation of this farming revolution:
Soil Health Comes First Healthy soil is everything in regenerative agriculture. The richer and more alive your soil, the better your crops will grow, and the more carbon it can sequester. Farmers use practices like cover cropping, composting, and reducing tillage to nourish the soil and encourage it to thrive.
Biodiversity is Key Rather than growing a single crop (monoculture), regenerative farms embrace diversity. Growing a variety of plants and rotating crops improves soil structure, breaks pest cycles, and nurtures a more resilient ecosystem.
No Chemicals, No Problem By avoiding synthetic chemicals like pesticides and herbicides, regenerative agriculture works with natural systems rather than trying to control or dominate them. Instead, farmers rely on natural pest control and organic inputs to maintain the health of their crops and soil.
Integrating Livestock Animals play a critical role in regenerative systems. When livestock is rotated properly (a practice known as managed grazing), their movements mimic natural patterns, which helps enrich the soil, increase plant growth, and improve biodiversity.
Minimise Soil Disturbance Over-tilling the soil can destroy its structure and lead to erosion. Regenerative farmers try to disturb the soil as little as possible, allowing natural systems to flourish and reducing the loss of valuable nutrients.
A Movement on the Rise
It’s easy to see why regenerative agriculture is growing in popularity. More and more farmers around the world are embracing these practices, from small family-owned farms to large-scale agricultural operations. Brands and food companies are also jumping on board, with many pledging to source ingredients from regenerative farms as part of their sustainability commitments.
And let’s not forget us, the consumers! By choosing regeneratively farmed products, we can all play a part in supporting this movement. Whether it’s the organic veggies you pick up at your local farmer’s market or a product you see in a shop that proudly highlights its regenerative sourcing, every choice counts.
Benefits of Regenerative Agriculture
Now that we know what it is and how it works, let’s talk about why regenerative agriculture is so important. In a world where climate change, soil degradation, and water scarcity are real threats, regenerative agriculture offers some real solutions. Let’s dive into the key advantages that this farming method brings, and why it’s gaining so much attention around the world.
Healthier Soils: The Foundation of Life
The heart of regenerative agriculture is soil health. And when you think about it, soil is where it all begins. Without healthy, fertile soil, nothing grows. Regenerative practices focus on building and nourishing the soil by incorporating cover crops, composting, and reducing tillage.
Why does this matter so much? Well, healthier soils don’t just mean better crops—they mean more resilient farms, less erosion, and improved water retention. Soil teeming with life (think earthworms, microbes, and other beneficial organisms) is like a sponge, holding onto moisture and nutrients that crops need to thrive. It also acts as a natural filter, helping to purify water and reduce runoff, which protects nearby rivers and streams. So, it’s not just the plants that benefit—healthy soils create a ripple effect throughout the entire ecosystem.
Here’s a big one: regenerative agriculture plays a vital role in the fight against climate change. How? Through the magic of carbon sequestration.
When plants grow, they pull carbon from the atmosphere and store it in the soil. Regenerative practices like cover cropping and managed grazing enhance this process, helping to lock carbon into the ground where it can’t contribute to global warming. It’s like giving the earth a giant carbon storage unit! And the great thing is, the more we enrich our soils through regenerative farming, the more carbon we can capture, making this one of the most effective natural solutions to climate change.
Not only that, but these practices also reduce the need for chemical inputs, which are often fossil fuel-intensive to produce. So regenerative farming doesn’t just capture carbon—it also lowers emissions from conventional farming methods.
Boosting Biodiversity: A Win for Wildlife
Conventional agriculture, with its vast monoculture fields, can strip the land of its natural diversity. But regenerative agriculture takes the opposite approach, encouraging biodiversity at every level. Whether it’s planting a variety of crops, using natural pest control, or creating habitats for wildlife, regenerative farms become hotspots for a range of species.
Biodiversity on a farm is a bit like having a natural insurance policy. More diverse plant species mean better resilience to pests, diseases, and extreme weather conditions. Plus, a diverse ecosystem supports pollinators like bees and butterflies, which are essential for food production. And let’s be honest—what’s not to love about seeing more wildlife, birds, and insects thriving in these healthier ecosystems?
More Nutritious Food: Healthier Soil, Healthier You
We’ve all heard the saying “you are what you eat,” but with regenerative agriculture, it’s also true that you are what your plants eat! Healthy soils lead to more nutrient-dense crops. When soil is packed with organic matter and nutrients, those benefits are passed along to the fruits, vegetables, and grains grown in it.
Studies have shown that food grown in healthy, regeneratively managed soils contains higher levels of vitamins, minerals, and antioxidants. So, when you buy regeneratively farmed produce, you’re not just getting a product that’s good for the planet—you’re getting food that’s better for your body, too. It’s a win-win for both you and the environment.
Enhancing Water Management: Less Waste, More Efficiency
Water is life, especially when it comes to farming. But water mismanagement, pollution, and scarcity are huge issues in agriculture today. Luckily, regenerative agriculture can help fix this.
One of the key principles of regenerative farming is reducing soil disturbance, which helps the land hold onto water like a sponge. When soils are healthy and teeming with life, they’re much better at absorbing rainfall, reducing runoff, and preventing soil erosion. This means that farmers need less water to grow their crops, and there’s less risk of flooding during heavy rain.
Additionally, with fewer chemical inputs being used, regenerative agriculture reduces the pollution of nearby water bodies. No more harmful fertilisers and pesticides seeping into rivers and streams! This makes regenerative farming a key player in protecting the water supply and ensuring cleaner, healthier water sources for everyone.
Building Resilience to Extreme Weather: Farming for the Future
With climate change comes more unpredictable and extreme weather—think droughts, floods, and heat waves. One of the brilliant things about regenerative agriculture is that it builds farms that are resilient in the face of these challenges.
Healthy soils act like shock absorbers, helping farms withstand dry spells by holding onto water and nutrients for longer. During heavy rains, the increased organic matter in the soil can absorb and distribute water more effectively, preventing erosion and nutrient loss. Essentially, regenerative farms are better equipped to handle whatever the weather throws their way, ensuring more stable food production in uncertain times.
Economic Benefits: A Better Future for Farmers
It’s not just the environment that stands to gain from regenerative agriculture—farmers themselves can reap the rewards too. While it might seem like a big transition at first, regenerative practices can lead to higher yields over time as soils become more fertile and resilient. Not only do regenerative farms become more productive, but they also save money by cutting down on costly chemical inputs.
Moreover, as consumer demand grows for regeneratively farmed produce, farmers can charge a premium for their products. Many food brands are now on the lookout for ingredients that come from regenerative sources, giving farmers access to new, lucrative markets. So, beyond the environmental benefits, regenerative agriculture can also support long-term economic stability for farming communities.
Regenerative agriculture isn’t just about plants—livestock plays a huge role too. Through practices like managed grazing, animals are integrated into the farming system in a way that benefits both the land and the animals themselves. Livestock are rotated through different pastures, mimicking the natural grazing patterns of wild animals. This allows the land to recover and regenerate between grazing sessions, improving soil health and biodiversity.
From an animal welfare perspective, this means that livestock are raised in more natural, humane conditions. They have access to fresh pastures, plenty of space to roam, and a diet that’s more closely aligned with what they would eat in the wild. Happy animals, healthy farms—what’s not to love?
Regenerative Agriculture Techniques
Now that we’ve explored the benefits of regenerative agriculture, let’s take a look at the actual techniques farmers use to bring this method to life. These aren’t just theoretical ideas—they’re practical, hands-on approaches that anyone working the land can adopt. The beauty of regenerative agriculture is that it focuses on working with nature rather than against it, and the techniques reflect that philosophy. Here are some of the most common practices that farmers are using to regenerate the land, improve biodiversity, and grow healthier crops.
Cover Cropping: Nature’s Blanket
Cover cropping is like giving the soil a protective layer to rest under during the off-season. Instead of leaving fields bare after the main crops are harvested, farmers plant a variety of cover crops—grasses, legumes, or other plants—that help nourish the soil. Think of it as nature’s way of keeping the soil healthy when it’s not actively producing food.
Why is this so important? Bare soil is prone to erosion, and all those nutrients we want to stay in the ground can get washed away by rain or blown away by wind. But with cover crops, the soil stays in place, nutrients are conserved, and the added organic matter helps improve its structure. Not only that, but some cover crops, like legumes, can actually fix nitrogen from the air and add it to the soil, reducing the need for synthetic fertilisers. So, it’s a win for the soil, and a win for the farmer!
Crop Rotation: Keeping Things Fresh
If you’ve ever been told not to plant the same thing in the same spot year after year, you’re already familiar with the concept of crop rotation. It’s a technique that’s been around for centuries, and for good reason! By switching up what’s grown in each field from season to season, farmers can help prevent the build-up of pests and diseases that tend to plague monocultures (where the same crop is grown continuously).
Crop rotation also helps balance the nutrients in the soil. Different plants have different nutrient needs, so rotating crops can ensure that one type of plant isn’t depleting the soil of the same nutrients over and over again. For example, growing nitrogen-fixing legumes one season, followed by a nutrient-hungry crop like corn the next, helps keep the soil healthier in the long run.
No-Till Farming: Minimising Disruption
No-till farming is exactly what it sounds like—it means no ploughing or tilling the soil. While traditional farming methods often rely on tilling to prepare the ground for planting, this practice can actually cause more harm than good. Tilling breaks up the soil structure, disrupts the delicate ecosystem of microbes and insects living in it, and can lead to erosion.
By skipping the tilling process, regenerative farmers allow the soil to maintain its natural structure. This not only protects the beneficial organisms living in the soil but also helps it retain water and nutrients more effectively. No-till farming also reduces carbon emissions by keeping more carbon in the soil, contributing to healthier, more resilient farmland.
Managed Grazing: Animals Helping the Land
Managed grazing is one of the most fascinating regenerative agriculture techniques because it integrates livestock into the farming system in a way that benefits both the land and the animals. The idea here is to rotate animals, such as cows or sheep, between different pastures so that they don’t overgraze one area. This mimics the way wild herbivores naturally move across the landscape, allowing the grass to recover and regenerate.
When done right, managed grazing can actually improve soil health, increase biodiversity, and boost the resilience of the ecosystem. The animals’ hooves help break up the soil, their manure adds nutrients, and the plants get a chance to regrow stronger. Plus, the livestock get to enjoy a more natural, stress-free life on pasture—so it’s a win for everyone involved.
Agroforestry: Bringing Trees into the Mix
Agroforestry is all about combining trees with crops and livestock to create a more diverse, resilient farm. Instead of clearing trees to make way for crops, regenerative farmers embrace trees as part of the landscape. They might plant trees in rows between crop fields, or integrate them into grazing pastures, creating a rich and diverse ecosystem.
The benefits of agroforestry are numerous. Trees provide shade and shelter for animals, help retain moisture in the soil, and even capture carbon from the atmosphere. Their deep roots also help stabilise the soil and prevent erosion, while fallen leaves contribute to organic matter that enriches the land. And let’s not forget that trees can provide additional crops like fruit or nuts, offering farmers more sources of income.
Composting: Feeding the Soil Naturally
Composting is one of the simplest and most effective ways to enrich the soil naturally. It involves breaking down organic matter—like food scraps, plant waste, and manure—into a rich, nutrient-packed material that can be added back to the soil. By using compost instead of synthetic fertilisers, farmers can feed their crops while improving the soil’s structure and fertility.
The beauty of composting is that it closes the nutrient loop. Instead of wasting organic material, it gets recycled back into the farm, reducing the need for external inputs and improving sustainability. And when you add compost to your fields, you’re not just feeding your plants—you’re also nourishing the billions of microorganisms living in the soil, which are essential for maintaining a healthy ecosystem.
Most of the crops we’re familiar with—like wheat, corn, and vegetables—are annuals, meaning they need to be replanted every year. But perennial crops, like fruit trees, nut trees, and certain types of grasses, come back year after year without needing to be replanted.
By integrating more perennials into their farming systems, regenerative farmers can reduce soil disturbance, increase biodiversity, and create a more resilient and sustainable ecosystem. Perennials have deep root systems that help stabilise the soil, capture carbon, and retain water, making them a key part of a regenerative approach. Plus, they often require fewer inputs and less labour than annual crops, making them an attractive option for long-term sustainability.
The Effect of Regenerative Agriculture on Climate Change
When we talk about climate change, we often think of fossil fuels, deforestation, and industrial pollution. But did you know that agriculture plays a huge role too? In fact, traditional farming methods contribute to greenhouse gas emissions, soil degradation, and loss of biodiversity. But here’s where regenerative agriculture comes in like a breath of fresh air. It’s not just a farming practice—it’s a climate solution. Let’s break down how regenerative agriculture is helping to tackle climate change, one field at a time.
Carbon Sequestration: Locking Carbon in the Soil
One of the most significant ways regenerative agriculture fights climate change is by drawing carbon out of the atmosphere and storing it in the soil. This process is known as carbon sequestration, and it’s one of the most powerful tools we have for reducing the amount of CO2 in the air.
Healthy soil, rich in organic matter, acts like a sponge for carbon. Techniques like no-till farming, cover cropping, and agroforestry encourage the soil to absorb more carbon and hold onto it for the long term. This is especially important because, under conventional farming methods, soil often releases carbon back into the atmosphere, contributing to climate change. Regenerative practices reverse that process, turning the soil into a carbon sink instead of a carbon source.
Imagine this: by simply changing the way we farm, we can pull carbon from the atmosphere and store it in the ground where it can do no harm. That’s pretty incredible, isn’t it?
Reducing Greenhouse Gas Emissions
Regenerative agriculture also helps to directly reduce greenhouse gas emissions from farming activities. Traditional agriculture relies heavily on chemical inputs like synthetic fertilisers and pesticides, which are energy-intensive to produce and contribute to nitrous oxide emissions—a potent greenhouse gas.
By using composting, crop rotation, and natural fertilisers, regenerative farmers dramatically cut down on the need for these synthetic inputs. And fewer fertilisers mean fewer emissions. Managed grazing systems, which integrate livestock in a balanced and rotational way, also help reduce methane emissions from cattle, as they graze on pasture rather than being kept in confined feedlots.
It’s all about taking a holistic approach. Every aspect of the farm, from crops to livestock, is managed in a way that reduces emissions and supports the health of the entire ecosystem. It’s a win for the climate, a win for farmers, and a win for the environment.
Restoring Biodiversity: Nature’s Defence Against Climate Change
When we think about biodiversity, we often picture rainforests or coral reefs, but biodiversity on farms is just as crucial, especially when it comes to climate resilience. Regenerative agriculture encourages biodiversity at all levels—from the soil to the plants, and even the animals that live on the farm.
Why does this matter for climate change? Well, diverse ecosystems are much better at withstanding extreme weather events like droughts, floods, and heatwaves, which are becoming more frequent due to climate change. A farm rich in biodiversity can absorb shocks better and recover more quickly, making it more resilient to the effects of a changing climate.
By promoting biodiversity, regenerative farming helps create a more stable and sustainable agricultural system. Plus, diverse plant species contribute to soil health, which ties back to carbon sequestration. The more diverse the farm, the better it can cope with climate challenges, and the more carbon it can store. It’s like having nature on our side in the fight against climate change.
Water Conservation and Management
Water scarcity is another major issue that’s being exacerbated by climate change. Traditional farming practices often degrade soil, leading to poor water retention, which means crops require more irrigation. This puts pressure on water supplies, especially in regions already struggling with drought.
Regenerative agriculture, on the other hand, focuses on improving soil health, which naturally improves water retention. Healthy, well-structured soil can hold onto moisture much better than degraded soil, reducing the need for irrigation and helping farms survive in dry conditions. Practices like no-till farming and cover cropping also help reduce water runoff and erosion, keeping water where it’s needed most—on the farm.
In a world where water is becoming an increasingly scarce resource, regenerative agriculture is offering a solution that not only helps conserve water but also makes farms more resilient to the water-related impacts of climate change.
Mitigating the Effects of Extreme Weather
With climate change comes more frequent and severe weather events—storms, droughts, floods, and heatwaves—that can devastate crops and livelihoods. Regenerative farming techniques, however, create landscapes that are much better equipped to handle these extremes.
For example, healthy soil with plenty of organic matter is better able to absorb excess rainfall, reducing the risk of flooding. Cover crops and perennial plants protect the soil from erosion during heavy rains, while deep-rooted plants help the soil retain moisture during dry spells. In short, regenerative farms are more resilient to the unpredictable and extreme weather patterns that come with a changing climate.
This resilience doesn’t just benefit farmers. It helps ensure a more stable food supply for all of us, even as the climate becomes more unpredictable. It’s about future-proofing our food system in the face of climate change.
Regenerative Agriculture as Part of the Climate Solution
At the end of the day, regenerative agriculture is more than just a way of farming—it’s a vital part of the solution to the climate crisis. By sequestering carbon, reducing greenhouse gas emissions, conserving water, and promoting biodiversity, it’s helping to mitigate the worst effects of climate change while building a more resilient and sustainable food system.
The exciting thing is that this isn’t some distant solution. Farmers are already using regenerative practices all over the world, proving that we can grow food in a way that’s not only better for the planet but also better for us. And while regenerative agriculture alone won’t solve the climate crisis, it’s a crucial piece of the puzzle.
So, next time you hear someone talk about climate change and farming, you’ll know that regenerative agriculture isn’t just about growing food—it’s about growing a healthier, more sustainable future for us all.
How to Support the Rise of Regenerative Agriculture
Now that you know how incredible regenerative agriculture is, you’re probably wondering how you can get involved, right? Well, the good news is there are plenty of ways you can support this growing movement, whether you’re a farmer, a consumer, or just someone who cares about the planet. Let’s dive into some simple yet effective ways you can make a difference.
Buy Regenerative Products
One of the easiest ways to support regenerative agriculture is through your shopping choices. Many farms are now using regenerative methods to grow food, and these practices are becoming more recognised in markets around the world. Look for labels that mention “regenerative,” “biodynamic,” or “sustainable” farming practices. Farmers markets are great places to find local produce from farms that use these methods.
If you can, try to purchase directly from farmers who prioritise regenerative practices. Many farms have websites or social media pages where they share information about their growing methods. By supporting these farmers, you’re helping them continue their regenerative work and encouraging others to follow suit. Plus, you’re getting healthier, more nutrient-rich food—so it’s a win-win!
Look for companies that are transparent about where their ingredients come from and how they’re produced. Some brands go above and beyond, actively supporting regenerative farmers and investing in soil health. The more you demand these types of products, the more the industry will shift towards sustainability.
Support Farmers Through CSA Programmes
Community Supported Agriculture (CSA) programmes are another fantastic way to support regenerative farmers. By subscribing to a CSA, you’re essentially investing in a farm at the beginning of the growing season and receiving a share of the produce in return. This not only helps farmers financially but also connects you to the people growing your food.
Many regenerative farms offer CSA subscriptions, and it’s a great way to ensure you’re eating fresh, seasonal, and sustainably grown food. Plus, it fosters a sense of community and helps small farms stay afloat in a market dominated by industrial agriculture.
Advocate for Regenerative Farming Policies
If you’re passionate about environmental issues, consider getting involved in advocacy for regenerative agriculture. Policies and government support play a huge role in shaping farming practices. By raising awareness and encouraging local and national governments to support regenerative farming, you can help create a ripple effect that promotes large-scale change.
Whether it’s signing petitions, attending local meetings, or simply spreading the word on social media, your voice matters. The more people push for policies that incentivise regenerative practices, the more likely they are to be adopted on a wider scale.
Educate Yourself and Others
Knowledge is power, and one of the best ways to support regenerative agriculture is by educating yourself and others about its benefits. Read books, watch documentaries, and follow regenerative farmers on social media. The more you learn, the more you’ll be able to share with others—and trust me, people are interested!
Talking to friends and family about regenerative agriculture can spark a conversation about food choices and sustainability. Share what you’ve learned and why it matters. If you’re involved in a local community group, see if you can organise a discussion or event around regenerative farming. It’s all about spreading the word.
Support Restaurants and Cafes that Source Regenerative Ingredients
More and more restaurants and cafes are starting to prioritise sustainability, including sourcing ingredients from regenerative farms. By dining at places that value regenerative agriculture, you’re supporting the farmers behind the food and showing the hospitality industry that there’s demand for ethically sourced ingredients.
Next time you’re eating out, don’t be afraid to ask where the food comes from. Restaurants that support regenerative practices are often proud to share their sourcing methods, and your interest shows that consumers care about these issues.
Grow Your Own Food
If you have a bit of space—whether it’s a garden, an allotment, or even just a few pots on a windowsill—growing your own food using regenerative methods is a wonderful way to contribute. It’s a hands-on way to connect with the soil and understand the importance of healthy growing practices.
You don’t need to be a professional farmer to start. Simple techniques like composting, mulching, and crop rotation can help you grow food in a way that benefits the soil. Plus, you’ll be growing your own nutrient-rich produce—how amazing is that?
Donate to Regenerative Farming Initiatives
If you’re not able to farm yourself or don’t have access to local regenerative produce, donating to organisations that support regenerative agriculture is another excellent way to get involved. Many groups work to promote soil health, sustainable farming practices, and education for farmers. Your donation could help fund research, advocacy, or training programmes that teach more farmers how to adopt regenerative techniques.
Look for organisations that have a clear focus on soil health, carbon sequestration, and sustainable farming. Your support can help make regenerative agriculture more accessible and widespread.
Volunteer on a Regenerative Farm
For those who want to get their hands dirty (quite literally!), volunteering on a regenerative farm is a great way to learn more about these practices firsthand. Many farms welcome volunteers to help with planting, harvesting, and other daily tasks. It’s an opportunity to see how regenerative methods work in real life and contribute directly to a more sustainable food system.
Some farms even offer work-exchange programmes where you can stay on the farm in exchange for your help. Not only will you learn valuable skills, but you’ll also get to experience farm life and see the positive impact of regenerative agriculture up close.
Be a Conscious Consumer
Finally, one of the most important things you can do to support regenerative agriculture is to be a conscious consumer. Every time you make a purchase, you’re casting a vote for the type of food system you want to support. By choosing products that are grown in ways that protect the planet, you’re helping to build a more sustainable future.
So next time you’re at the market or scrolling through an online shop, take a moment to think about where your food comes from. Your choices matter, and together, we can make a real difference for the planet and future generations.
Supporting regenerative agriculture doesn’t have to be complicated—it’s about making small, mindful choices that add up over time. Whether it’s through your shopping, your advocacy, or even growing your own food, you can play a role in this exciting movement towards a more sustainable future.
Conclusion
So, in summary, the rise of regenerative agriculture marks a turning point in how we think about farming and food production. It’s no longer enough to simply sustain the land—we need to actively regenerate it. From improving soil health to combatting climate change, boosting biodiversity, and even offering economic benefits, the advantages of regenerative agriculture are too significant to ignore.
As more consumers, farmers, and brands recognise these benefits, we can only hope that this movement continues to grow. So, next time you’re out shopping or dining, keep an eye out for products that come from regenerative farms—you’ll be making a choice that’s good for both the planet and your plate—because when the land thrives, we all thrive!
FAQs
1. What is regenerative agriculture?
Regenerative agriculture is a way of farming that helps the land heal itself. It’s about working with nature to grow food in a friendly way.
2. Why has regenerative agriculture become more popular?
I’ve noticed more farmers are choosing regenerative agriculture because they want to take care of the earth. This method helps the soil stay healthy and grow better crops.
3. How does regenerative agriculture help the environment?
By practising this kind of farming, I help reduce pollution and improve water quality. It’s all about being friends with nature rather than fighting against it.
4. Can anyone start using regenerative agriculture methods?
Yes, absolutely! Anyone interested in making their farm more nature-friendly can start using these practices. It’s good for our planet and us too.